As to Nike shoes, nearly people of all ages, from the kids to the previous, know them.
There's only two and both are pretty disposable, although the second no less than nods at the wider MCU we all know Wakanda goes to collide with in Infinity War.

This pertains to the previous tip in that when you have to elucidate to people what or who you're purported to be, it is similar as having to let folks know if you end up telling a joke.